Digital Marketing Technologies BA (Hons)

The Undergraduate Digital Marketing Technologies BA (Hons) program at the Technological University Dublin is a 4-year comprehensive degree that provides students with a deep understanding of the latest digital marketing technologies. The program features a dynamic curriculum that covers topics such as search engine optimization, web analytics, social media marketing, and web design. Students will have the opportunity to gain hands-on experience through various projects and laboratory-based courses, working with state-of-the-art technologies and techniques. The program is unique in its multidisciplinary approach, combining coursework from business studies, communications, and information technology to provide students with an in-depth education in digital marketing. Graduates from this program will be well equipped for careers in industry or research settings where they can develop and implement effective digital marketing strategies to create brand awareness and optimize customer reach. With a wide range of job opportunities available in the field of digital marketing, this program provides students with excellent career prospects while also equipping them with the skills