Marketing MSc

The Master of Science in Marketing at National College of Ireland provides students with an immersive and comprehensive education in the field of marketing. This one-year program offers a well-rounded curriculum that covers topics such as market research, advertising and promotion, digital marketing, and consumer behaviour. The program also emphasizes the importance of data analytics for decision making and provides students with the opportunity to gain hands-on experience through laboratory-based courses or projects working with cutting-edge technologies and equipment. Graduates of this program will be equipped with the skills and knowledge needed to excel in modern marketing roles within industry or to pursue further studies leading towards advanced degrees such as a PhD. With a strong network of alumni and partnerships with industry leaders, this program provides students with excellent career prospects and opportunities for professional growth.